Custom Color Color: HEX #73AE73 Meaning and Live Preview
Explore Custom Color (HEX #73AE73), a green-based color. Discover comprehensive RGB, HSL, CMYK values, color psychology, design inspiration, complementary palettes, and accessibility guidelines for Custom Color.
#73AE73
RGB(115, 174, 115)
Quick Copy Color Codes
Color Spaces of #73AE73
| Space | V1 | V2 | V3 | V4 |
|---|---|---|---|---|
| RGB | 115 | 174 | 115 | |
| HSL | 0.33 | 0.27 | 0.57 | |
| HSV | 120° | 34° | 68° | |
| CMYK | 0.34 | 0.00 | 0.34 | 0.32 |
| XYZ | 25.300 | 35.154 | 21.669 | |
| Yxy | 35.154 | 0.308 | 0.428 | |
| Hunter Lab | 59.29 | -24.81 | 17.25 | |
| CIE Lab | 65.87 | -31.25 | 24.38 |
Understanding #73ae73 Color Theory
Color Temperature
Cool color - Creates calm, professional, and trustworthy feelings. Recedes visually.
Brightness Level
Lightness: 57% - Medium-light tone, versatile for various applications
Saturation
Saturation: 27% - Moderate saturation - Balanced and versatile
Color Psychology & Symbolism of #73ae73
Green symbolizes nature, growth, and harmony. It has a calming effect and is associated with health and tranquility.
Associated Emotions
Industry Applications
- Environmental brands
- Health & wellness
- Financial services
- Organic products
- Outdoor recreation
Cultural Significance
Green is the color of nature, growth, and renewal across most cultures. It's associated with environmental consciousness, health, and prosperity. In finance, green represents profit and positive growth.
Design Applications of #73ae73
Web Design
- •Background colors and hero sections
- •Button colors and call-to-action elements
- •Navigation bars and headers
- •Accent colors for links and highlights
- •Form elements and input fields
Graphic Design
- •Logo design and brand identity
- •Poster and flyer backgrounds
- •Social media graphics
- •Infographic elements
- •Business card accents
Other Applications
- •Interior design and wall colors
- •Product packaging design
- •Textile and fashion design
- •Presentation slides and decks
- •Digital illustrations
CSS Code for #73ae73
Copy and paste these CSS code snippets to use #73ae73 in your web projects.
Accessibility Guidelines for #73ae73
Contrast Ratios (WCAG 2.1)
This color provides good contrast with dark text on #73ae73 backgrounds.
- • Normal text (under 18pt): minimum 4.5:1 ratio
- • Large text (18pt+ or 14pt+ bold): minimum 3:1 ratio
- • UI components and graphics: minimum 3:1 ratio
Color Blindness Considerations
This color may be difficult to distinguish for people with red-green color blindness (protanopia/deuteranopia), which affects approximately 8% of men. Always pair color with text labels, patterns, or icons to convey information.
Complete Guide to #73AE73 (Custom Color)
#73AE73 (Custom Color) is a green-based color with precise digital coordinates of RGB 115, 174, 115. In the HSL color model, it features a hue of 120°, saturation of 27%, and lightness of 57%, making it light in overall appearance.
For professional printing applications, #73ae73 converts to CMYK values of Cyan: 34%, Magenta: 0%, Yellow: 34%, and Black: 32%. These precise values ensure accurate color reproduction across digital and print media.
When implementing #73ae73 in web projects, developers have multiple CSS options. The hexadecimal format (#73ae73), RGB notation (rgb(115, 174, 115)), or HSL (hsl(120, 27%, 57%)) all produce identical results. Modern CSS also supports the alpha channel for transparency effects.
To create visually appealing designs with #73ae73, consider these color harmony principles: Complementary colors provide maximum contrast, analogous colors create cohesive palettes, and triadic schemes offer balanced variety. Our color wheel tool above demonstrates these relationships.
When using #73ae73 in professional design work, maintain consistency across all brand touchpoints. Create a comprehensive style guide documenting primary, secondary, and accent color usage. Follow the 60-30-10 rule: use 60% neutral/dominant color, 30% secondary color, and 10% accent color like #73ae73.
#73ae73 (Custom Color) adheres to industry color standards including sRGB color space for web display, Adobe RGB for professional photography, and CMYK for print production. While not web-safe, modern displays support over 16 million colors, making #73ae73 suitable for contemporary digital design.